The Performance of Your Innovation Workflow
The link between innovation and IP is undeniable, but the connection is often overlooked when tracking and measuring return on investment (RoI). In mid-to-large scale enterprises, the innovation side of a business, fueled by R&D dollars, can be siloed off from the IP management and protection side of the house. Engineers and inventors prime the innovation pipeline while IP experts manage and defend it. Given this dynamic, it is easy to see why each side would isolate key performance indicators (KPIs) that deal directly with their side of the accountability equation, overlooking the profound interconnectedness that binds both sides.
There are 10 Key KPIs Across the Innovation Lifecycle that have a Direct Impact on Your ROI… and the IP Suite Addresses the Success Rate of Each
To get a clearer picture of an end-to-end RoI model, it helps to visualize the coexistence of innovation and IP in a common lifecycle. This model consists of six simple elements that represent the journey from the conception of an idea to the monetization of the resulting IP. The question then becomes, what are the key measures along the journey that could directly influence the bottom line – reducing costs, time, and competitive risks – and how to impact them with the most predictable outcomes and least effort.
How the Innovation Power Suite can Increase ROI
To address this global need across the innovation and IP industry, IP.com developed the Innovation Power (IP) Suite – a collection of solutions, analytics, and services designed to accelerate results along the lifecycle of innovation.
This is where IP.com stands out from alternatives. In addition to having unmatched and easy-to-use technology, we offer world-class services and support to help accelerate adoption and implementation of our solutions while providing actionable business intelligence for the C-Suite.
